Digital customers expect every interaction with a business to be simple, secure, and transparent. They want quick registration, convenient sign-in, control over their personal information, and confidence that their privacy preferences will be respected.
For organizations, delivering this experience requires much more than a login page. Customer identities, authentication, consent, privacy preferences, access permissions, application integrations, and B2B relationships all need to work together securely.
The journey begins with the essentials of Customer Identity and Access Management (CIAM), including customer identity, registration, authentication, consent management, web integration, and administration. Learners then progress into B2B scenarios, where they explore organization management, delegated administration, authorization, and website integration.
The final implementation-focused module brings these capabilities together and covers site administration, data schemas, identity management, registration and authentication, consent, APIs and SDKs, Single Sign-On (SSO), Identity Exchange, and CIAM for B2B.
SAP currently describes Customer Data Cloud as a suite that includes Customer Identity and Access Management for end users and B2B interactions, together with privacy data governance through consent and preference management.
By completing this learning journey, participants can develop a practical understanding of how to create secure, scalable, privacy-aware identity experiences across consumer and business customer scenarios.
After completing Implementing SAP Customer Data Cloud,
learners will be able to:
The current official SAP
learning journey associates Implementing
SAP Customer Data Cloud with Business
User, Architect, Administrator, and Consultant roles.
The course is particularly
suitable for:
Learners begin by
understanding the solution and then move into practical concepts such as
navigating the administration console, managing customer identities, working
with web interfaces and the Web SDK, and implementing customer consent.
The source curriculum
specifically states that learners should be able to understand SAP Customer
Data Cloud fundamentals, manage customer identity, configure CIAM settings, and
implement registration, consent, and web integration scenarios after completing
the module.
The module helps learners understand not only how customers access digital services, but also how their identity information, profile data, authentication, privacy choices, and consent can be managed throughout the relationship.
After completing this module, you will be able to:
Learners explore how
organizations can securely identify customers while providing convenient
digital experiences across websites and applications.
SAP Customer Data Cloud
brings together capabilities for Customer
Identity, Customer Consent, and CIAM for B2B. Customer Identity
supports registration, authentication, profile management, and customer
engagement, while Customer Consent helps organizations manage privacy,
preferences, and consent throughout the customer lifecycle.
The unit helps learners understand
an important principle of modern CIAM: security and convenience do not need to
work against each other.
A well-designed identity experience should make it easy for legitimate users to interact with a business while maintaining appropriate controls around their personal information.
This unit introduces the SAP
Customer Data Cloud Console and the tools administrators use to configure and
manage their environment.
Learners explore customer
profiles and identity information and understand how administrative users can
work with customer accounts.
SAP's Identity Access functionality allows
authorized administrators and service personnel to view user account
information, edit profile details, and perform appropriate administrative
actions. Depending on configuration, it can expose registered users, profile
and custom information, consent, and subscription information.
The unit also helps learners understand that identity administration requires appropriate access controls. SAP Customer Data Cloud provides administrative permissions, auditing, and other controls designed to protect customer information.
This
unit explores how SAP Customer Data Cloud can be integrated into websites using
its user-interface capabilities and Web SDK.
Learners
develop an understanding of how registration, login, profile management, and
other customer-facing identity experiences can be introduced into a web
application.
SAP's
current guidance describes an integration process in which organizations can
use Customer Data Cloud screen-sets or their own custom screens to identify and
authenticate users, support login, and store and validate consent.
The
unit helps learners connect back-end CIAM configuration with the customer-facing
experience, an important skill when designing identity journeys that need to be
both secure and easy to use.
This
unit focuses on consent management.
Learners
explore how consent statements are created and how consent decisions can be
captured through a web application.
SAP
Customer Data Cloud provides capabilities that allow users to give or withdraw
consent for the collection and processing of their personal information. It
also supports communication preferences and integration between consent and
customer identity processes.
Current
SAP documentation also describes how consent statements can be created,
included within customer-facing screens, and versioned over time.
The
goal is to help learners understand that consent is not simply a checkbox—it is
part of an ongoing, transparent relationship between an organization and its
customers.
This
module explores how SAP Customer Data Cloud supports those more complex B2B
identity scenarios.
Learners
move from the fundamentals of CIAM for B2B into organization management,
delegated administration, authorization, and website integration.
According
to the uploaded curriculum, learners should be able to implement CIAM for B2B,
manage organizations and members, configure delegated administration and
authorization policies, and integrate B2B identity management with external
websites.
SAP describes CIAM for B2B as combining authentication and identity management with fine-grained authorization capabilities to help organizations manage partners, members, and their relationships.
After completing this module, you will be able to:
Instead
of managing only individual customers, organizations may need to manage
suppliers, distributors, dealers, corporate customers, consultants, or other
partners—each containing multiple users with different responsibilities.
Learners
explore how CIAM for B2B helps organizations create a structured identity and
access model for these relationships.
SAP's
current B2B guidance emphasizes simplifying identity lifecycle management while
providing partners with secure and appropriate access to products and services.
The
unit explores the relationship between authentication, customer profiles,
organizations, members, and authorization.
Participants
learn how standard B2B flows can support activities such as organization
self-registration, member authentication, and authorization. SAP supports these
user-facing flows through Screen-Sets or Web SDK methods.
This
helps learners understand how the different B2B capabilities fit together
before progressing into detailed organization and access management.
This
unit explores how partner organizations and their members can be created and
managed.
Learners
develop an understanding of organization registration, membership,
organizational information, and how users can participate in business
relationships through the CIAM environment.
SAP's
current Organization Management documentation supports scenarios including
manual organization creation and self-registration, where a partner
representative submits an organization for approval and can become its first
member after approval.
This
structure provides the foundation for applying roles, permissions, and
authorization policies later in the B2B journey.
Delegated administration allows appropriate responsibilities to be distributed to trusted
administrators within partner organizations.
This
unit helps learners understand how B2B organizations can manage aspects of their
own user community while remaining within the governance framework established
by the primary organization.
For
example, delegated administrators may support activities related to members,
roles, or access depending on the implementation.
The
result can be a more scalable B2B identity model where partner organizations
can participate in managing their own users without requiring the service
provider's central administrators to handle every routine change.
Who is the user?
Authorization
answers another important question:
What is this user allowed to
do?
This
unit explores how access decisions can be defined and managed for B2B users.
SAP
Customer Data Cloud provides policy-based access control capabilities for
controlling access to resources such as applications, site pages, and user
actions. Policies can consider relevant attributes and be evaluated at runtime.
Learners
develop an understanding of applications, assets, conditions, policies, and the
wider authorization model needed to provide different organization members with
appropriate levels of access.
Learners
explore how organization registration, authentication, delegated
administration, and authorization can become part of a partner-facing website
or portal.
SAP's
B2B Quick Start guidance illustrates an end-to-end flow covering activation of
Organization Management, organization creation, delegated administration, and
obtaining authorization decisions.
This helps learners connect the configuration concepts from previous units with the practical experience of a partner accessing digital services.
Learners
work through the major activities involved in implementing a CIAM solution—from
regulatory alignment and site administration through schemas, customer
identities, registration, authentication, consent, APIs, SDKs, SSO, Identity
Exchange, and B2B capabilities.
The uploaded curriculum states that learners should be able to configure sites and schemas, manage customer identity and consent, integrate applications using APIs and SDKs, implement SSO, and configure B2B organization management and authorization.
After completing this module, you will be able to:
This
unit helps learners understand where SAP Customer Data Cloud fits within the
broader SAP Customer Experience landscape and why privacy considerations need
to be included from the beginning of an implementation.
SAP
Customer Consent is designed to help organizations manage customer privacy,
preferences, and consent transparently throughout the customer lifecycle.
Learners
develop the mindset needed to treat privacy and identity governance as core
architecture considerations rather than final implementation tasks.
This
unit explores how sites are configured and administered through the SAP
Customer Data Cloud Console.
Learners
develop familiarity with configuration, permissions, administration, and
operational tools needed to manage an implementation effectively.
The
objective is to establish a controlled environment upon which registration,
identity, consent, integration, and other CIAM functionality can be built.
This
unit explores how customer data schemas are designed and configured to support
business requirements.
Learners
understand how profile and related data structures influence registration,
identity management, integration, personalization, and downstream application
use.
The
emphasis is on creating a structured data model that captures information the
business genuinely needs while remaining mindful of privacy and governance
considerations.
Learners
explore how identity records can be created, viewed, updated, administered, and
governed within SAP Customer Data Cloud.
SAP's
Identity Access tool enables authorized personnel to work with customer account
and profile information and perform administrative actions.
The
unit helps learners understand that customer identity management continues long
after initial registration and needs appropriate operational processes
throughout the customer lifecycle.
This
unit explores how organizations can create secure and user-friendly processes
for customers to establish an identity and subsequently access digital
services.
Learners
consider registration flows, authentication experiences, account management,
and how these capabilities connect with customer profiles and consent.
The
objective is to create identity journeys that protect customer accounts without
introducing unnecessary friction.
Learners
explore how consent statements, privacy choices, communication preferences, and
related records can be incorporated into the identity journey.
SAP
Customer Data Cloud supports giving and withdrawing consent, subscription
preferences, consent auditing, and integration with identity information.
This unit helps learners understand how privacy requirements can be translated into practical customer experiences and system configurations.
This unit introduces the APIs and SDKs that allow websites, applications, and enterprise systems to interact with SAP Customer Data Cloud.
Learners develop an understanding of how programmatic interfaces can support registration, authentication, identity information, consent, and other CIAM scenarios.
The emphasis is on understanding how Customer Data Cloud can become part of a broader digital architecture rather than functioning as a standalone identity repository.
Requiring users to repeatedly authenticate can create unnecessary friction.
This unit introduces Single Sign-On (SSO) and helps learners understand how identity sessions can be designed to provide a more consistent experience across connected applications and sites.
Participants explore the architectural and configuration considerations required when identity needs to move securely across multiple digital properties.
This unit introduces Identity Exchange and helps learners understand its role in integration scenarios.
SAP's current documentation identifies Dataflows as its extract-transform-load capability for importing, exporting, and exchanging data with third-party platforms.
Learners develop a clearer understanding of how identity data can participate in broader customer experience and enterprise integration architectures.
Learners explore how CIAM capabilities can be extended to partner organizations and their members.
The unit reinforces organization identity, member authentication, B2B onboarding, and the additional governance requirements that arise when access needs to be controlled according to a user's organization and responsibilities.
Learners explore how organizations, members, applications, resources, roles, attributes, and policies contribute to secure B2B access.
SAP's Authorization Workspace enables administrators to define and apply policies, applications, assets, and conditions for a site group.
By the end of the unit, learners should understand how identity information and business context can work together to determine what a partner user is permitted to access.
Identity
and access management becomes much easier to understand when learners can work
directly with the system.
The
source curriculum includes a preconfigured practice environment containing the
data required to complete exercises from the SAP Customer Data Cloud Implementation Training course
or independently experiment with Customer Data Cloud.
This hands-on environment allows learners to reinforce the implementation concepts introduced throughout the learning journey.